Page 13 - CT Issue 21
P. 13

Keys to the Smart City                                                                        12

City Vision                            INPUTS                             Citizen Engagement
                                     Legislation

                                     Business Model Selection and Design

Cost Cutting/E ciency                Value Addition                       Revenue Generation

                                     OUTPUTS

Smart cities technologies present opportunities for new, innovative,     models involving the private sector can sometimes allow cities
business models that can drive adoption. Mobile technologies             to reduce or entirely displace the required capital expense. Many
can enable the city to effectively create business opportunities         mobile operators are prepared to adopt innovative business
through the monetisation of assets and services, and the data that       models that involve sharing the risks and the rewards with the city
they generate. Many technologies can generate environmental,             administration.
resource, and operational efficiencies, where innovative funding

Citizen engagement through mobile technology

Smart city services generally need to engage local residents to          When citizens see the benefits of smart cities services, they
ensure success. They are more likely to succeed if citizens can see      can engage, support and promote them amongst their local
the benefits of these services directly. Better infrastructure driven    communities, creating a virtuous circle. Transparency around the
by mobile operator communications and data technologies has              usage of data can quicken this process. Citizens will change their
direct benefits for citizens. New services create a better quality       behaviour if new services meet their needs. Research in Mexico
of life, save money and time for citizens. In the South Korean           City found that 87% of the trips in the city were by more than one
capital Seoul, the local government has created numerous smart           form of transport. As a result, the city has integrated its bike-share
participatory services to improve the quality of life for its citizens.  system with other means of public transport, resulting in a shift of
Seoul’s eco-mileage system rewards households and businesses             14.5% of journeys from driving to multi-modal transport.1
with refunds and vouchers based on the reductions they make in
greenhouse gas emissions.

1	 Source: http://www.sustainia.me/
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